​Should You Outsource Your Marketing?

Should You Outsource Your Marketing?

Let the Media Junkies ​pull all aspects of your marketing together to deliver​ outstanding results

​Budgets

And time. Let the Media Junkies handle the nitty gritty part of social media and focus on what you’re really good in: Running a business.

Generate Leads

With Social Media and close more sales. There are 1.9 billion people on Facebook alone. ​

Right Strategy

So that you can implement targeted marketing tactics that get real results.

ROI

Get a quick return of investment. Media Junkies believes in transparency and will provide you will comprehensive reports.


​You get a team of experts = Who will run your marketing

The CMO or Marketing Manager ties all marketing activity back to organizational goals. They keep the big picture in focus and is the key point of contact for all major internal and external relationships (eyes, ears, and mouth of the marketing team as a whole). They also oversee all major marketing campaigns.

Further, they work with the executive team to think and act in service of the future of the organisation’s projects (e.g. How does the organisation’s story and message advance their strategic objectives? What kind of marketing, and engagement strategy will the organisation need to grow? How will the organisation communicate their message? How will the organisation better define and position their brand? Which stories does the organisation want to tell about themselves? To what end?).

The CMO will lead the collaborative definition of long-term strategies to increase awareness and relevance of the organisation’s brand, advancing priorities and exceeding targets in audience growth and development (including contributors, readers, and donors), open culture advocacy, and media relations.



If you want to remain competitive, you need somebody to think of marketing strategies, advertising and promotions and most important strategic execution.
As a business grows, its needs grow with it. Hiring full time employees may not be the option if the time and budget is not ripe for it yet. Most small and medium business get the services of outside firms to manage its operation. They engage the services of an accounting firm to manage their books, of a legal firm to handle their permits and licenses and so on.
Digital marketing is moving at such a fast pace that trying to hire internally is becoming more and more difficult as one person who has worked on a particular industry, can only bring those skill sets to a new role. When you hire a CFO externally it comes with an entire team of experts.
When it comes to marketing, there are marketing agencies that can handle advertising and promotions, branding, social media, website, etc.  But, who will think of the strategies and its execution? In comes an Outsourced CMO or Outsourced Chief Marketing Officer.

​We can provide expertise and experience in client acquisition, marketing strategies and tactics, advertising and promotions, pricing, product (or service) mix, etc.

2.    They can provide expertise and experience in client acquisition, marketing strategies and tactics, advertising and promotions, pricing, product (or service) mix, etc.

​We bring a network of reliable service providers, and suppliers. Finding reliable contacts can be a hit and miss (and expensive) experience.

They bring a network of reliable service providers, and suppliers. Finding reliable contacts can be a hit and miss (and expensive) experience.

​We have a realistic input when it comes to the marketing budget.

They have a realistic input when it comes to the marketing budget.

​We have a bigger perspective in all things marketing given that ​we worked with a variety of businesses.

They have a bigger perspective in all things marketing given that they worked with a variety of businesses.

​What can an Outsourced CMO do for a business?

​It's time to free up the time of the business owner so the latter can attend to the other needs of the business.

What can an Outsourced CMO do for a business?

​What is the process?

01

​It all starts with a clear strategy

​Marketing Strategy Meeting, Marketing Plan Review, New Marketing Plan Development

Marketing Strategy Meeting, Marketing Plan Review, New Marketing Plan Development


02

Social Lead Generation

​Social Media Strategy, Post Planning Help, Community Management Planning

Social Media Strategy, Post Planning Help, Community Management Planning


03

C​ontent is King

​Content Strategy, Video Strategy, Post Planning, Community Management Planning

Content Strategy, Video Strategy, Post Planning, Community Management Planning


04

​Your Web Presence and Lead Strategy

​Website Analysis, Keyword Analysis, Conversion Rate Optimisation of Digital Sales Funnel

Website Analysis, Keyword Analysis, Conversion Rate Optimisation of Digital Sales Funnel

As part or the role, the CMO will develop and lead messaging campaigns that achieve impact in support of organisation’s strategic needs. To do that, the CMO will set, collect, and analyze, marketing campaign performance data to develop organizational strategies for audience growth.

The CMO will develop the marketing methodology to execute on the vision including campaign positioning, marketing strategy, marketing technology, demand generation, and affiliate partnerships. Furthermore, the CMO will clarify and / or delegate the planning to work toward the organisation’s vision: the roles, the responsibilities, the tools, the budget.

It is also important to consult and if necessary upskill the team across a broad range of disciplines (e.g., brand, identity, digital and social media, PR, messaging, marketing, audience growth and development).

At Media Junkies, our team of experts have the capabilities to make a difference to your business. If you’re looking to grow your small to medium business, we have CMO packages that can be individually tailored for your business needs and give you the freedom and direction to properly run your business.

ties all marketing activity back to organizational goals

​Want to know more about CMO services?

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