Category Archives for Facebook Experts

Facebook Native Store Locator

Facebook have taken advertising one step further with the new ad functionality of the native store locator option. This new Facebook ad functionality will enable businesses to measure store visits which

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Facebook Dark Posts Update 2016

  Heard about the new Facebook Dark Posts 2016 update and feeling slightly “in the dark”? Facebook Dark Posts are simply ads, in a news-feed style format, which don’t actually publish directly

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Facebook Introduces Average Bidding

Advertising through the social networking medium of Facebook can be a great way to reach your target audience. You want to ensure, however, that your advertising is optimised for conversions, and that

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Declutter Your Facebook Newsfeed

Facebook News Feed Article Facebook, the free popular social networking website, is continually reinventing the way users access social media and how the information is generated and displayed to the public.

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Creating an Evergreen FB Ad Campaign

Facebook marketers have a universal sentiment – no matter how effective their campaigns are, they have a short shelf life. Why is this so? Basically it boils down to showing the same advertisement to

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Sex Sells? How Provocative Ads Work and Examples of Sexy Campaigns

Do Sexy Ads Work? A lot of advertisements you see around are provocative in its appearance. Why is this so? Advertisers know that sex gets attention. As human beings, sex appeals to our basic instinct

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Facebook Lead Ads: Coming to Desktop, Carousel, Video and CRM Integration

What are Facebook Lead Ads? One of the obstacles to a good user experience on Facebook is the poor load times when clicking an external link. Facebook has started testing and rolling out a series of features

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Facebook Advertising: 9 Ingredients to get the best Cost Per Conversion

Recently our very own Sonja Ceri secured herself a seat on the editorial team of Business First Magazine – yes, that’s the mag you read when flying with Virgin!  You can find the full article

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Building Facebook Page Likes: Addicted Targeting Strategies

Building Facebook Page Likes: Addicted to Targeting Strategies Despite the recent Facebook changes, building relevant Facebook Page Likes is just as important as ever. One way to achieve this is through

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Facebook Advertising Results

A couple of weeks ago, we ran a Facebook Advertising seminar on the Gold Coast. We run these Media Bootcamps in Varisty Lakes quite regularly. The goal is to help small business owners to set up their

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