I hope that got your attention because this is a typical example of using a network to gain advantage in your online presence…
IT IS A SUPER EFFECTIVE WAY TO GET MORE EXPOSURE.
Why do we need you?
If you go to our Google plus page and give us a review it will not only boost our ranking but also build more credibility and trust. When anyone searches on Google or Facebook they will see these gleaming reviews.
Why do you need us?
If you send us your link to your Facebook and Google plus page we can return the favour… AND it will go out to our 12,000 subscribers.
We are big, actually we are massive promoters of using Google Tools and reviews to get that extra advantage on your competitors online. Contact us for your FREE review or drop me a line at firstname.lastname@example.org for some free advice.
Study: 72% Of Consumers Trust Online Reviews As Much As Personal Recommendations
The findings of this year’s Local Consumer Review Survey (2012) show a positive shift in consumer trust and appreciation of online reviews.
Approximately 72% of consumers surveyed said that they trust online reviews as much as personal recommendations, while 52% said that positive online reviews make them more likely to use a local business.
About The Local Consumer Review Survey 2012
This online survey was conducted between 15th January – 1st March 2012. A set of 18 questions were put to a survey panel of 4,500 local consumers located in US, Canada and UK. We received 2,862 respondents.
This is the 2nd wave of the Local Consumer Review Survey. The 1st wave of this survey was conducted in late 2010/early 2011. We compared results between the 2 waves (2010-2012) to determine any change in consumer attitudes and behavior.*
The following results and charts are taken from Part 1 of the survey; Parts 2 & 3 will be released subsequently (expected: April-May 2012).
Consumer Attitudes & Consumption Of Online Reviews
Q1: How many times have you used the Internet to find a local business in the last 12 months?
There has been a significant jump in the number of consumers using the Internet to find local businesses, and the regularity of their ‘searches’ has also increased.
- Only 15% of consumers said that they had not used the Internet to find a local business (vs. 21% in 2010)
- 16% of consumers said they used the Internet every week to find local businesses (vs. 9% in 2010)
SOURCE *2010 survey had 2,012 participants from US & UK
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